Backed by the German brand Hella, Steelbird now brings the advantage of precision quality to your doorstep. Supported by Hella’s Product Portfolio, Steelbird will soon be launching Steelbird Horns and Spark Plugs.
The company says that the objective is to leverage Steelbird’s marketing and distribution strength in reaching the product to maximum retail points across the country, while the products from Hella will enable the best German reliability in delivering a world-class product. Thus, both Hella and Steelbird are poised to complement each other’s strengths in product offering and market distribution respectively.
Automotive components company, Steelbird International has been at the forefront of manufacturing and marketing Automotive Filters, Rubber Parts, and accessories for over 58 years to the Indian market, and to the OEMs in India and worldwide.
The new market intervention with Horns and Spark Plugs will augment the Steelbird product portfolio and bolster its reputation as the premier brand in automotive products for the 2-wheeler market.