Sonalika Tractors Achieves 15% Market Share And Sustains Growth In Domestic Sales

Sonalika Tractors has clocked its highest-ever YTD (Apr-Oct’23) overall market share of 15 per cent. It includes 18,002 overall tractor sales recorded during October 2023.

Sonalika, to make the festive season offer more to farmers to Harness advance farm technologies, has extended never-seen-before seasonal offers under ‘Heavy Duty Dhamaka’ and attractive finance schemes on its heavy-duty tractor range to attract the farming community to opt for upgradation to newer products offered by the company.

Raman Mittal, Joint Managing Director, International Tractors Limited, stated, “We are exhilarated to have achieved our highest ever YTD (Apr-Oct’23) overall market share of 15 per cent with market share gainers both in domestic and overall. We are proud to be the only brand that has registered growth in domestic sales among the leading players. Looking at the festive demand, we had already started preparing over the last few months and aligned strategies across our product and sales teams as well as dealer partners. We have ensured the availability of farmers' preferred models across states for timely tractor deliveries.”