Indian automotive components manufacturer, Steelbird International has formalised a joint venture with TVS Auto Bangladesh to manufacture automotive filters. The exhaustive range of auto filters will be manufactured for all types of automobiles such as two-wheelers, three-wheelers, passenger cars, tractors and commercial vehicles.
Under the collaboration, Steelbird will start manufacturing in Bangladesh to cater to the expanding aftermarket and OEM segment, while the TVS Bangladesh will facilitate the go-to-market strategy, protocols, channel management, retail and OEM growth in the country.
Since 1964, Steelbird’s first automotive filter plant is in north India where they manufacture air filters, oil filters, fuel filters and cabin filters.