Ampere Electric To START Special Trader Outreach Program

Ampere Electric Vehicles has announced a special initiative to help small traders and micro-entrepreneurs with access to Ampere e-scooters and necessary credit assistance in partnership with multiple financial institutes. START (Supporting Traders to Activate and Reignite Trade) aims to reach out to traders across India and begin their post-lockdown resumption of business in a challenging environment.

Through START, small traders and micro-entrepreneurs particularly from smaller cities and rural India can jumpstart their business on a low-contact, home-delivery business model powered by affordable electric mobility solutions of Ampere. As social distancing and safety concerns become the new normal in post-lockdown state, the ability of small businesses to physically reach customers in the safety of their homes will not only help in sustaining their business but also expand it through fulfilment of deliveries from ecommerce.

To achieve this, small businesses like Kirana shops, medical shops, local vendors and eateries will have to set up a contactless home-delivery model built on an affordable, convenient and safe delivery fleet in quick time. At a time when the cash conservation is key, any spending on unnecessary extra expenses like fuel cost, maintenance cost can be avoided. This cash saved can be reinvested into their business to grow. Under this program any trader or small business man can save up to 2L in 3 years & use this to expand business, build equity & thus move towards building strong local brand. Due to superior ride & build quality, Ampere escooters have been gained widespread acceptance in the B2B segments. Here customers have been using Ampere vehicles in varied load & road condition for multiple trips across nooks & corners of towns & country. There has been increased preference for Ampere scooters in the last mile operations.  Today smart & responsible traders using these Ampere escooters will recover their business quickly, contribute immensely towards clean environment & pave way to make self- reliant India & boost atmanirbhar economy.

This scheme follows Ampere’s eco-friendly “Kal Ko Bachao” consumer support campaign safeguarding health & wealth both for the consumers. To bring more ease for the customers, the company has initiated free test rides to try & buy after the consumers book this online from the comfort of their home. It’s one big step after resuming their factory operations in Coimbatore & opening up of 100 + dealerships in select green zones across India.