Audi declared a price increase of up to two per cent across its model range owing to rising input and operational costs. The price hike will be effective on January 1, 2024.
Balbir Singh Dhillon, Head of Audi India, stated, “Due to rising supply-chain-related input and operational costs, we have effected a price correction across our model range, maintaining the brand’s premium price positioning. The price correction aims to ensure sustainable growth for Audi India and our dealer partners and we will ensure that the price hike's impact is as minimal as possible for customers.”
Audi India recently reported 88 per cent growth and has sold 5,530 units in the first nine months of 2023. Audi Approved: Plus (the pre-owned car business) registers a growth of 63 per cent in the period January to September 2023.