EMotorad, electric bicycles manufacturing startup, has opened its Exclusive Brand Experience centres in Delhi and Bengaluru.
With these flagship store launch, the company aims to cement its position as India’s largest and most trusted electric cycle manufacturer in the e-mobility market.
Both of the stores feature the lineup of company's innovative products and accessories for customers to explore and try out.
The company has already begun implementing new strategies for store enablement and training so customers find it easier than ever to book test rides, get information on its product and try out its latest offerings.
Commenting on the launch announcement, Kunal Gupta, CEO of EMotorad, said, “Our exclusive outlets will introduce people to the exciting new world of ebiking like never before. We will showcase three exciting ranges of ebikes and accessories, with spectacular augmented reality based modules that are sure to leave our customers spellbound.”
As part of the expansion, EMotorad projects to cross 20,000 sales mark from its network of pan-India offline stores.
“We look forward to offering the best retail experience in the segment with our exclusive experience centres. In the near future, we plan to equip our centres with our exclusive Amigo IoT integrations, Arcade arenas, and a lot more,” Gupta added.
EMotorad has initiated its offline expansion with exclusive brand outlets in metros, the company will slowly enter more Tier-2 and Tier-3 markets in a phase-wise manner.