Eicher Group, which comprises Royal Enfield and VE Commercial Vehicles (a joint venture between the Volvo Group and Eicher Motors Limited), has pledged its commitment and contribution towards aid for the unprecedented crisis caused due to the Coronavirus pandemic outbreak in India. Eicher Group has announced an initial CSR outlay of Rs. Fifty crores towards various immediate relief and support measures, and towards building dedicated COVID-19 care facilities, to tackle the impact of the pandemic. While this is an initial commitment of funds, Eicher Group will continue to assess the situation and is likely to increase spends over the forthcoming months, to deploy support and for long term rehabilitation in the aftermath of the pandemic.
Eicher Group will deploy the initial Rs. 50 crores for relief initiatives under the following areas:
Eicher Group is in talks with various government organizations to support the production of critical medical equipment and supplies, including ventilators. This will include the employment and leverage of new-age technologies like 3-D printing for rapid scaling up of parts for the medical equipment.
While these are initiatives being undertaken immediately, there is a strong need to employ recovery and rehabilitation efforts in the medium and long term. Towards this, Eicher Group will be working on livelihood training and reskilling initiatives for the rehabilitation of labor impacted in the aftermath of COVID-19, for improving their employability.