Greaves Electric Mobility Ramps Upscale & Sophistication At Auto Expo 2023
Greaves Electric Mobility (GEMPL) has shared a glimpse into its ambitious EV roadmap of the future. With five new products across electric two & three-wheelers, the range to be unveiled at the Auto Expo 2023 will address EV customer needs in the fast-transforming B2B and B2C space.
“This Auto Expo is a milestone for GEMPL. Following a healthy investment round we are, for the first time, showcasing a hint of our future. This is characterized by a wide array of products to suit 2W and 3W EV customers across relevant price points for both the B2B and the B2C segments. Our new modern brand identity and design language is an expression of the sophistication we will bring to the segment. Finally, each product is proudly designed and manufactured in India and backed by a thorough engineering and development process. We are in for the long road,” said Nagesh Basavanhalli, Executive Vice Chairman of Greaves Cotton.
The new products will sport a sophisticated and modern design language, backed by rigorous engineering and development. Each product is carefully optimised to address future customer expectations, Indian road- and use-conditions, and operating economics. The design inspiration for the Ampere two-wheeler range, & the three-wheeler range from GEMPL stems from the theme of humanising technology, by bringing together the best of technology and safety.
Highlights of the new range include an all-new EV scooter embodying the new brand identity and premium design, along with a next-generation, aero-efficient cargo three-wheeler concept. Each product will continue to embody the company’s ‘Make-in-India’ thrust with a high degree of localisation with domestically sourced components.
GEMPL recorded its highest-ever Q2 sales of 33 thousand units for its two & three-wheeler portfolio. Ampere, the electric two-wheeler brand, continued its leadership position and consistently remained within the top three players in the E2W segment. This reflects the trust and popularity enjoyed by the Ampere brand across the country.
