Harman Automotive Join Hands Formula Bharat 2023
Harman Automotive subsidiary of Samsung Electronics focused on connected technologies for automotive, consumer and enterprise markets is showcasing its innovations during the 7th season of Formula Bharat, India’s Formula Student Competition, being held in Coimbatore from 19-24 January 2023.
Formula Bharat is an Indian Formula Student engineering design competition in which students from colleges and universities all over the country compete with a life-size, formula-style vehicle in areas of engineering design, overall cost, marketability, and dynamic performance. The series replicates the global student Formula series hosted in around 11 countries per year.
Harman Automotive is exploring this opportunity to showcase its smart innovations that instil customer and consumer confidence by delivering immersive “in-car” experiences on road.
“Harman is engineering consumer experiences for today and tomorrow. Our automotive heritage that is uniquely positioned to deliver consumer experiences at an automotive grade continues to create game-changing technologies. With the combination of our world- class talent and legacy in the automotive industry, we continue to create smart experiences that make life easier, productive and entertaining. We’re delighted to partner with Formula Bharat, to witness the best budding automotive engineering talent of India and share our cutting-edge in-car technologies with the young minds”, said Prathab Deivanayagham, Managing Director, Harman.
