JLR India has reported its best ever Q1 sales performance with a growth of 102 per cent, retailing a total of 1048 units, in the first quarter of FY24 compared to the same period last year.
JLR says that this performance was enabled by the growth of 209 per cent in Range Rover, Range Rover Sport and Defender sales. The three models continue to see sustained demand, contributing 78 per cent of the current order book.
Rajan Amba, Managing Director of JLR India, said, “JLR India has delivered record sales in Q1 FY24 with our volumes doubling as compared to that in Q1 FY23. Backed by the growing demand among our discerning clients, our order book remains strong and growing, and we are excited and confident of our India story ahead.”
With the launch of the New Range Rover and New Range Rover Sport in the second half of FY23, and a great response to the Defender, the order book for Q1 FY24 grew by 88 per cent as compared to the same period last year. The current order book covers for more than six months of sales and is witnessing a increase month-on-month.
JLR certified pre-owned business grew by 137 per cent in the first quarter of FY24. The company has an impressive line-up of product initiatives scheduled for the year, starting with the release of the enhanced Range Rover Velar – bookings for which have recently commenced.
JLR recently announced its new corporate identity and its House of Brands approach to bring to the fore the unique DNA of each of JLR’s brands - Range Rover, Defender, Discovery and Jaguar – as well as to accelerate delivery of the company’s vision.