Maruti Suzuki India announces its retail channel NEXA has successfully sold over 1 million vehicles. NEXA was launched as a premium retail channel by Maruti Suzuki in 2015. Driving forth the NEXA values of Create and Inspire, in a short span of four years, NEXA has 350+ outlets covering more than 200 cities across the country.
Speaking on the accomplishment, Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited, said, “NEXA has rapidly grown to become a successful and fastest-growing automobile retail channel in India. At NEXA, we have focused on making the car buying and car ownership a smooth and hassle-free experience. We are proud and delighted to have achieved the benchmark of one million NEXA customers. This is a testament to our commitment to providing the newest technologies to our customers. We thank all our customers for their continuous support in NEXA’s growth across India.
Extending its services beyond showroom for the customers, NEXA has successfully forayed into the domains of Fashion, Music, and Journeys. One such, first of its kind, the initiative is NEXA Music, which is aimed to create Original English Music in India mentored by the maestro A.R. Rahman and headlined by four celebrated musicians. NEXA has also created multiple unique experiences by collaborating with iconic lifestyle properties like IIFA and Lakme Fashion Week.
Aimed at offering products backed by inspiration, premium-ness, and innovation, NEXA offers a range of vehicles across segments, including flagship S-Cross, Bold Baleno, Elegant Ciaz, Peppy Ignis, and recently launched premium MPV, the all-new XL6.