Maruti Suzuki's Vehicle Sales Report, November 2023
In November 2023, Maruti Suzuki reported a modest 1.3 per cent growth in domestic passenger vehicle sales. The total domestic sales for the month reached 1,34,158 units, a slight uptick from the 1,32,395 units sold in the same period last year.
Small cars face difficulties:
The growth, however, was tempered by a decline in sales of small cars, a key segment for Maruti Suzuki. Sales in this category dropped from 91,095 units in November 2022 to 74,638 units in November 2023, reflecting an 18 per cent decrease.
The Mini segment, which includes models such as the Alto and S-Presso, saw sales nearly reduce by half, falling from 18,251 to 9,959 units.
The Compact segment, which includes popular models like Swift, Dzire, and Baleno, witnessed an 11.2 per cent reduction, with sales declining from 72,844 units to 64,679 units.
Sales of the Ciaz also experienced a sharp decline, falling from 1,554 units in 2022 to a mere 278 units in November 2023. Collectively, the sales from these small car segments totaled 74,916 units, down from 92,649 units in the previous year.
Bright Spots in Utility Vehicles and Vans:
Despite difficulties in small car segments, Maruti Suzuki found success in utility vehicles (UVs) and vans.
The UV segment, which includes models like Ertiga, Brezza, Fronx, Grand Vitara, and Jimny, reported a robust 50 per cent increase in sales, reaching 49,016 units compared to 32,563 units in 2022.
The Vans segment, represented by the Eeco model, saw positive growth as well, with sales increasing to 10,226 units from 7,138 units the previous year.
Commercial and Export Segments:
In contrast, sales of the Super Carry in the commercial vehicle segment were down, with 2,509 units sold compared to 2,660 units in November 2022. However, there was a bright side in the form of a 16.27 per cent growth in exports.
Cumulative and Year-to-Date Performance:
Overall sales for November 2023 showed a marginal 3.4 per cent increase over the same period in 2022, totaling 1,64,439 units compared to 1,59,044 units last year.
Year-to-date figures for FY2024 revealed an 11.13 per cent decline in small car sales, while SUVs emerged as the star performers with an impressive 82.5 per cent increase over FY2023. The van segment also showed positive momentum, reaching 90,920 units compared to 85,554 units.
Market Performance:
In the domestic market, cumulative passenger vehicle sales for the financial year reached 11,75,312 units, up from 10,67,282 units in the same period last year.
Maruti Suzuki's overall sales, considering all segments, stood at 14,13,741 units compared to 13,11,890 units in the corresponding period, showcasing a positive trend despite challenges in specific segments.
