Morpheus Brandy (Morpheus Dare to Dream) has partnered with Devils Circuit 2022-2023, for their 10th season in eight cities. Beginning with Chennai on November 20th, the second race took place in Bengaluru on December 4th. Followed by Hyderabad on December 18th, Pune on January 15th, Mumbai on January 29th, Jaipur on February 19th, and Mohali on March 5th. This four-month long season will culminate in Delhi/NCR on March 19th, 2023.
Morpheus Brandy extended its support as an associate partner in organizing the five-kilometre muddy obstacle race with 15 military-style curated obstacles. The brand is hosting a slew of activities and will focus on the visibility drive at the event.
“We are very happy to see the overwhelming response in the first two events of this season with a footfall of around 3000 people. We hope for such a response in the rest 6 events that are going to take place across the country for over 4 months,” said Amar Sinha, Chief Operating Officer of Radico Khaitan.
Not only this, Mr Sinha further added that this is an apt opportunity for Morpheus Brandy- which states Dare to Dream in its ethos and ideology prominently and offers a blend of courage and passion. Therefore, partnering with Maruti Suzuki Devils Circuit comes as a quintessential opportunity to enhance brand awareness and visibility among its right target group.
With a footprint of over 14 cities, Maruti Suzuki Devils Circuit is a community with a diverse participation spanning elite athletes, Indian Armed Forces, gym-goers, on the one hand, college students, homemakers, corporate professionals, and retired senior citizens on the other.