Indian commercial vehicle manufacturer, Tata Motors has unveiled the all-new LPT 1916 truck.
The company also launched the Truck Utsav– a unique customer engagement initiative. Truck Utsav is aimed at raising awareness of its latest vehicles and mobility solutions, showcasing innovative and technologically advanced trucks with unique value-added services. Truck Utsav will be held in Delhi, Faridabad, Gurugram, Bengaluru, Jaipur and Chennai, among others.
Unveiled at the Truck Utsav, the Tata LPT 1916 offers the highest payload in its segment, allowing higher income and profitability to the fleet owners. It is powered by a 3.3-litre diesel engine and comes with a walkthrough LPT cabin. The LPT 1916 is equipped with features like cruise control, Gear Shift Advisor, dual-mode fuel economy switch, low-rolling-resistance tyres and engine brake.
Commenting on the occasion, Rajesh Kaul, Business Head of Trucks at Tata Motors, said, "Truck Utsav, our latest programme, is an event that epitomises our commitment to engaging with our valued customers and partners. The highlight of the show is the all-new Tata LPT 1916, which will set the highest standards in the segment for customer profitability, equipped with fuel-efficient powertrain and best-in-class features.”
Tata Motors has gone beyond the BS6 Phase 2 mandatory norms to upgrade the vehicles ‘bumper to bumper’ with more features, efficient powertrains and richer value-adds. The company has also introduced several industry firsts – world-class cabins, vehicles with the highest load-carrying capacity in their segment, optimal body styles, longer decks, latest features, and multiple powertrains.