BMW Group India has pledged INR 3 crore in the ongoing battle against COVID-19 pandemic. Associations with government and non-government organizations have been initiated for on-ground implementation in Delhi NCR and Chennai. Employees of BMW Group India, BMW Group Plant Chennai and BMW India Financial Services voluntarily contributed towards the cause.
Rudratej Singh, President and Chief Executive Officer, BMW Group India said, “The coronavirus pandemic presents a mammoth challenge to public health, industry, economy and business. Responsible action and sincere efforts are immensely crucial for minimising impact on human life, providing immediate relief to the underprivileged and reinforcing those engaged at the frontline of this crisis. The most important need of the hour is to flatten the curve and ensure social distancing. It is a top priority and responsibility that we are taking very seriously. At the BMW Group, we have a strong culture and value system which has always stood the test of time. The resolve and commitment of our employees and dealer partners across India to fight this unprecedented threat to mankind is strong and undeterred. We will remain resilient and responsive.”
In Chengalpattu, near Plant Chennai, BMW Group India will participate in the creation of an isolation ward for patients at the Government General Hospital.
Critical care equipment and services will be provided for medical facilities in Delhi NCR and Chennai.
Personal Protection Equipment (PPE) will be provided for frontline medical personnel and law enforcement agencies in Delhi NCR and Chennai.
Nutrition for the economically marginalized families around Plant Chennai and Delhi NCR will be funded as part of the initiative.