CredR Forays To On-Demand Bike Servicing Segment

CredR, a used two-wheeler brand, has entered the on-demand bike servicing segment & launches a doorstep bike servicing offering, CredR Care, to address the growing home-services market that has arisen out of the need for social distancing and an increase in daily use of two-wheelers for daily commuting, amongst consumers. The full-stack brand, which offers refurbished used two-wheelers to the consumers aims to replicate the same success in the servicing segment as well. This is available across four cities - Bangalore, Delhi NCR, Jaipur and Pune.  

CredR Care allows users to book a two-wheeler servicing package from the comfort of their homes or offices, as per their bike make model and select from a range of convenient dates and time slots to schedule the doorstep servicing. It also solves the problem of two-wheeler consumers by providing total transparency in spares, accessories, consumables and pricing. The servicing is done by trained auto experts while following all social distancing norms and sanitization protocols. 

The automobile industry in India has come a long way. According to an Indian Brand Equity Foundation (IBEF) report, the two-wheeler segment, comprising scooters and bikes, holds 81% of the overall Indian automobile share. This segment is also reportedly growing at a CAGR of 9.48%. Though the numbers speak for themselves, the industry still lags behind when it comes to organized, online bike maintenance services. Bike owners still prefer using roadside garages to get their vehicles serviced – spending INR 200-400 in one go, wasting man-hours and exposing themselves to contamination, especially in the context of the coronavirus pandemic. Additionally, consumers also complain of being cheated by unorganized players by using fake spare-parts and spurious oils in the servicing process. 

 “From being a full-stack used two-wheeler brand, the move into two-wheeler servicing was a natural progression for us. Our expertise in the domain of bike refurbishment and maintenance makes us fully equipped to make this move. With bike ownership on the rise due to social distancing, we are confident that on-demand, doorstep servicing will also see an upswing,”said Sasidhar Nandigam, Chief Strategy Officer CredR.