Mercedes Benz Expands Its 3 Hours or Free Service Program to 25 Locations
Mercedes Benz India has extended its service program Premiere Express Prime to a total of 11 cities and 25 franchise partner locations. Along with it, Mercedes has also extended its Fast Lane Body and Paint program to 22 Franchise Partner locations.
The Premiere Express Prime was an industry-first after-sales service that was launched in 2019. It was introduced to save customers time when getting their vehicles serviced, and also to ensure its disposal in the shortest possible time frame.
Martin Schwenk, Managing Director & CEO, Mercedes-Benz India said, “We roll-out ‘Premiere Express Prime’ with the aim to offer service differentiation to our customers by providing fast and reliable service for a hassle-free ownership experience, that complements the world-class products in our portfolio. We are delighted to roll out this program in 25 locations spanning across key markets offering a convenient solution to the customers. The commitment of our Franchise Partners to create the necessary infrastructure and allocate expert workforce for this program as well as for ‘Fast Lane B&P’, underlines our focus on service excellence. Their support has helped us cascade the agile services rapidly across multiple outlets and uphold our commitment to the customers. We will introduce this program to even more Franchise Partners in a phase-wise manner spanning over 2022-23.”
The implementation of these programs is possible due to the dedicated infrastructure within the service centers comprising dedicated bays, tools & equipment. A dedicated team for ‘Premier Express Prime’ comprising one Team Leader and two Certified Maintenance Technicians ensures quick servicing turnaround.
‘Premier Express Prime’ covers both major and minor periodic maintenance services, along with need-based replacement parts like Brake discs/ pads, fuel filters, etc. However, it excludes major repairs, warranty jobs, or servicing of high-performance AMG models. The service can be availed from the comfort of a customer’s home with Mercedes-Benz Digital Service Drive Next (DSD Nxt) digital solutions.
