Tata Motors Reveals SUV Coupe Curvv, Launch On 7th Aug; Read More Details Here...

Indian automobile manufacturer, Tata Motors has unveiled its upcoming first SUV Coupe Curvv ICE (Internal Combustion Engine) and EV (Electric Vehicle). Launching on 7th August, the all-new Curvv will follow Tata Motors’ strong multi-powertrain strategy and will be first available in its EV version which will soon be followed by its ICE counterpart.

The Curvv's SUV coupé body style, in contrast to the conventional boxy design that is common in the mid-SUV market, carries over the strong aerodynamic theme demonstrated in the concept show car, highlighting its strong character to the front and carrying it boldly through the vehicle. The raised ride height, tough cladding, and dynamic proportions contribute to its appeal. The Curvv's sharply sloping roofline allows it to efficiently slice through wind resistance, while its large wheels, high approach and departure angle, and increased ground clearance give it a planted and balanced stance. The SUV coupe will debut in two new colour shades: Virtual Sunrise in the Curvv.ev and Gold Essence in the Curvv ICE.

Commenting on the unveil, Shailesh Chandra, Managing Director of Tata Motors Passenger Vehicles and Tata Passenger Electric Mobility, said, “The original Sierra, Safari, Nexon, Punch and Harrier are testament to this design led market leadership in SUVs. Taking this legacy forward and to further strengthen our SUV portfolio, we have once again broken the clutter in the effervescent and aspirational mid SUV category by introducing the Tata Curvv - India’s first SUV Coupe - a disruptive design which democratises the Coupe body style in the premium categories, providing best in segment performance and never before seen practicality.”

Practically designed for the Indian family that loves going out for long drives, the Curvv with its SUV coupé design has a modern and uncluttered interiors that combine the functionalities of an SUV with its impressively spacious cabin and does not sacrifice storage as imagined in a coupé body style. The emphasis on premium appeal is apparent in its integration of best-in-class technologies in the cabin and a bold yet smart selection of colours, materials, and finishes. The panoramic glass roof allows natural light to flood into the cabin, giving the occupants a sense of space and freedom. The boot space has also been reconfigured to meet customer needs, offering increased and accessible storage space.

The Curvv offers powerful engine options in petrol and diesel, as well as electric variants with best-in-class long driving range. Combined with its body style, which provides agility and excellent handling, it promises a unique and sporty driving experience for the customer.

Packed with advanced infotainment, large screens, and connected car technology, the Curvv boasts of several smart features unheard of in this segment and usually found in higher-segment vehicles. Furthermore, it continues Tata Motors’ legacy of safety by being engineered to meet the strictest safety norms with a host of active and passive safety features.