Lexus India Launches New Ownership Program - LEXUS LIFE
Lexus India has announced the launch of ‘Lexus Life’, an exclusive ownership program for Lexus buyers who Lexus calls “Guests”. Lexus Life will be a comprehensive ownership program offering a bouquet of benefits aimed at providing amazing experiences throughout the ownership period of a Lexus owner. Under this program, Lexus will bring in new ownership benefits through ‘Lexus Ownership Portfolio’ which will include a variety of crafted plans for finance, service options, warranty, insurance & roadside assistance. Additionally, Lexus is also introducing ‘Lexus Pre-Owned’, a new platform for guests to trade in & upgrade their Lexus cars with utmost ease, at the same time showcasing the Lexus experience to a wider segment of car buyers. The brand is also planning to add an array of curated offerings under the Lexus Life umbrella in the near future.
Commenting on this occasion, Mr. P.B. Venugopal, President of Lexus India said, “This announcement represents our strong commitment to the Indian market. In this new era where consumers are more mindful about their purchases, we are constantly adapting our services to guests needs. By introducing Lexus Life, we hope to extend the Lexus experience to our guests across segments, while staying true to the Lexus belief of “Omotenashi” which means exceptional hospitality to the guests. We believe this offering is an ode to our customers who are true connoisseurs of experiences. We look forward to offering such experiences to more guests and enriching their lifestyles.”
LEXUS OWNERSHIP PORTFOLIO
Lexus Ownership Portfolio provides Lexus Owners with crafted finance plans, trusted service packages, and other privileges. These include:
Pro Care Service:
With Pro Care Service, owners can relax in the knowledge that their Lexus is in safe hands. Lexus Care Managers are regularly trained on the latest techniques to ensure the very best care is delivered.
Extended Warranty:
Lexus’ Extended Warranty program has been modeled keeping in mind the brand’s goal of creating crafted experiences for its customers
Roadside Assistance:
Lexus Roadside Assistance program is offering emergency roadside assistance and allied services anytime, anywhere.
Lexus Protect:
Lexus Protect offers a range of meticulously crafted insurance products to ensure guests enjoy the same freedom with insurance as they would behind the wheel.
Bespoke Finance:
Lexus Bespoke Finance is crafted to suit the brand's customers’ discerning lifestyles, offering a range of flexible and convenient finance options for those purchasing a new car or trading in.
LEXUS PRE-OWNED
Lexus Pre-Owned offers a collection of the finest pre-owned vehicles in India, standard of legendary Lexus quality, giving guests complete peace of mind when buying a pre-owned Lexus.
All vehicles go through safety and quality checks and are sold with the protection of manufacturer warranty as per terms and conditions. Guests also have the option to buy Extended Warranty, Service, or Roadside Assistance packages with their pre-owned cars.
