Maruti Suzuki Auto Expo’23 Pavilion To Be Available On Metaverse
Ensuring that customers and enthusiasts across India can be a part of the mega Maruti Suzuki Pavilion at Auto Expo’23, the company has announced an exclusive Metaverse platform for Auto Expo 2023 – Maruti Suzuki ExpoVerse.
The virtual Maruti Suzuki Pavilion on ExpoVerse will showcase all products and various experiential zones at the Auto Expo’23. Maruti Suzuki has equipped over 1,100 NEXA and ARENA dealerships across India with virtual reality devices for customers to experience ExpoVerse.
Immersive experience for customers at Maruti Suzuki ExpoVerse:
> ExpoVerse Lobby: A fantasy land to exhilarate users before they enter the Expo Pavilion virtually
> Adventure Zone: Visitors will virtually be able to take part in adventurous activities such as rock climbing
> Amphitheatre: Takes a user to the replica of the physical MSIL Expo Space with all of the 16 Display models for visitors to explore
> Technology Zone: A futuristic fantasy space where users can discover ADAS & V2X Technologies
> Sustainability Zone: A fantasy space for users to immerse in nature as they discover Hybrid Vehicles by MSIL
> Studio Zone: A fun space to take a selfie with Maruti Suzuki car and share it on social media
> Launch Zone: A private viewing lounge to watch live and recorded car launches
> Entertainment Zone: A multi-user lounge where one can dance to NEXA Music, interact with other visitors, and watch Lakme Fashion Week
> Multiuser Interactions: With the pre-defined gestures and messages users can interact with others in the Entertainment Zone. With the extended functionality they can also invite other users
