Maserati Appoints Luca Delfino As New Global Chief Commercial Officer

Italian luxury vehicle manufacturer, Maserati has appointed Luca Delfino as the new global Chief Commercial Officer. Previously, Delfino has served as Managing Director for the EMEA Region for nearly three years.

Luca Delfino is a well-known figure within the Modena-based company: he joined the Italian luxury brand in 2007 as Aftersales Business Manager for the Middle East, Africa, and European Markets. Over the years, he has built a successful career, having the opportunity to hold several crucial roles with increasing levels of responsibility.

His in-depth knowledge of the automotive sector and the Maserati Brand has been showcased by a path that includes the following roles: Regional Aftersales Manager Middle East/Africa, After Sales Director USA/Canada, General Manager Middle East & Africa, Sales and Product Director Middle East, APAC, Africa & India, Managing Director Asia Pacific (without China), as well as Head of Global Personalisation “Fuoriserie” and Classic “Classiche” programs.

Davide Grasso, CEO of Maserati, said in a press statement: "He was the natural choice for this significant role. As part of the Brand Leadership Team, he will play a crucial role in contributing to Maserati’s success during these challenging and exciting times for our industry.”

With this new addition, the Maserati Leadership team can now count on a seasoned resource to tackle the important changes of the Brand’s new era of electrification.

Luca Delfino, the new CCO of Maserati, said: “Over the past seventeen years, I have grown up within the Italian company and have had the opportunity to also represent the Brand around the world in different roles and in various markets.”

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