As part of its Corporate Social Responsibility (CSR) initiative, the Hero MotoCorp organized a massive tree plantation drive across seven locations in the country, under which over 2.5 lakh trees were planted.
The plantation drive by the Company in the Dehradun district of Uttarakhand - with over 35,000 families from 36 gram panchayats and 15 wards in the region planting over 2.1 lakh trees - has been verified by the ‘Asia Book of Records and ‘India Book of Records’ and has been officially registered as a new record - ‘Maximum families participating in a tree plantation drive’.
Mr. Vijay Sethi, CIO, CHRO and Head – CSR Hero MotoCorp, Mr. Shailendra Tyagi OSD CM Uttarakhand, Mr. N.P Maheshwari Principal Gov.P.G College Rishikesh, were among the dignitaries present on the occasion. Dr. Pervez Ahmed, the adjudicator from Asia Book of Records and India Book of Records, handed over the provisional certificate of the new record to Mr. Sethi.
Simultaneous plantation drives were organized by the Company at New Delhi, Gurugram, Dharuhera, Neemrana, Jaipur, and Halol.
Commenting on the occasion, Mr. Vijay Sethi, CIO, CHRO, and Head CSR, Hero MotoCorp, said, “As a responsible organization, our Corporate Social Responsibility (CSR) programs are designed to have a positive impact on as many lives as possible. A large part of our CSR initiatives goes towards meeting our environmental aspirations, as part of which we have planted over 14 lakh trees across the country since 2015. It gives us an immense sense of fulfillment that the ‘Asia Book of Records’ and ‘India Book of Records’ have recognized the efforts of the extended Hero family and the people of the region. This is going to encourage and motivate us further to keep working towards the conservation and protection of the environment.”
Dr. Biswaroop Roy Chowdhury, Editor-in-chief, Asia Book of Records and India Book of Records, said, “Firstly, a big congratulations to Hero MotoCorp and the citizens of Dehradun district. We are glad to certify this noble cause by Hero MotoCorp. The record has been registered on the basis of the given guidelines and a minimum criterion by the Book of Records. This is a new record being inducted in our publication and we hope that more such records are set in the future. Wishing Hero MotoCorp continued success in their work towards the protection of the environment.”
Hero MotoCorp’s various CSR projects focused at the environment, education, gender parity, healthcare, skill development, road safety, specially-abled, and sports have been steadily scaling up since 2015.