Nissan and Datsun Cars Now Available Via Subscription Model

Nissan India launches ‘Nissan Intelligent Ownership Subscription Plan” for its Customers, a new way to own the all-new Nissan MAGNITE, Nissan KICKS  or Datsun redi-GO. 

Nissan in partnership with ORIX, introduces the unique Subscription Plan with USP of ‘White Plate’ and ‘Buy Back option’ with transparency of no hidden costs as the customer is paying only a nominal refundable security deposit at the start of the Subscription Plan and subsequently pay a fixed monthly fee basis of pre-selected tenure.

“Nissan as a customer-centric brand understands the dynamic lifestyles of the new age Indian customers, who seek the flexibility to maneuver amongst various ownership experiences. We have partnered with ORIX, a prominent brand in the subscription space to create the most affordable, convenient and enjoyable car ownership experience, the new way to own the all-new Nissan MAGNITE, Nissan KICKS and Datsun redi-GO through the Subscription Plan.” says Rakesh Srivastava, Managing Director, Nissan Motor India.

The Subscription Plan comes with Zero Down payment, Zero Service Costs, Zero Insurance costs, it covers Vehicle insurance, Registration fee, Road tax, RTO expenses and all Maintenance costs including scheduled & unscheduled repairs, tire & battery replacement, 24x7 roadside assistance, cost of paperwork. The ‘Nissan Intelligent Ownership Subscription Plan is first being introduced in the following cities in the first phase of launch: Delhi NCR, Hyderabad and Chennai. 

Speaking on the occasion, Sandeep Gambhir, Managing Director & CEO, ORIX India, mentioned that “Car ownership patterns in India are changing fast and in the last few months, we have witnessed a clear bias towards personal transportation as against use of public transportation. The proposed subscription program aims to combine ORIX’s financial and operating capabilities with Nissan’s unmatched product design and technology and the program will surely find a lot of customers choosing this vis a vis the other available options”.

Digital Sales Solution – Shop@Home

Nissan has also got onto the Digital Sales bandwagon with the launching of Shop@Home, an end-to-end digital platform, to extend a completely contactless car buying experience for the customers. Starting with engaging exploration enabled through virtual showroom and virtual test drive, the platform conveniently provides the options to personalize the car, evaluate exchange value of existing car, calculate, and compare EMIs and apply for finance before booking their personalized car. 

In order to improve the experience, Nissan also offers a choice for the customer to pay at dealership after completing the journey online. The easy experience of on-line shopping through the Shop@Home platform and booking your service online continues to be available for all Nissan prospects and customers.