CES 2025: NVIDIA Expands Autonomous Vehicle Partnerships With Toyota, Aurora & Continental

At the Consumer Electronics Show (CES) 2025, NVIDIA announced significant collaborations with automotive leaders Toyota, Aurora, and Continental to advance autonomous vehicle technologies. These partnerships aim to integrate NVIDIA's AI computing platforms into next-generation consumer and commercial vehicle fleets, enhancing advanced driver-assistance systems (ADAS) and paving the way for fully autonomous driving.

Toyota's Next-Generation Vehicles to Feature NVIDIA DRIVE AGX Orin

Toyota, the world's largest automaker, plans to build its upcoming vehicles on the NVIDIA DRIVE AGX Orin platform, utilising the safety-certified NVIDIA DriveOS operating system. This integration will enable functionally safe, advanced driving assistance capabilities, positioning Toyota at the forefront of automotive innovation.

Strategic Partnership with Aurora and Continental for Driverless Trucks

NVIDIA has entered a long-term strategic partnership with Aurora and Continental to deploy driverless trucks at scale. The collaboration involves integrating NVIDIA's accelerated computing platform, running DriveOS, into the Aurora Driver—an SAE Level 4 autonomous-driving system. Continental plans to commence mass production of these systems in 2027, marking a significant milestone in autonomous freight transportation.

A growing number of mobility companies are adopting NVIDIA DRIVE AGX for their advanced driver-assistance systems and autonomous vehicle development. Notable partners include BYD, Jaguar Land Rover, Li Auto, Lucid Motors, Mercedes-Benz, NIO, Nuro, Rivian, Volvo Cars, Waabi, Wayve, Xiaomi, ZEEKR, and Zoox. This widespread adoption underscores NVIDIA's pivotal role in the evolution of autonomous mobility.

Jensen Huang, founder and CEO of NVIDIA, emphasised the transformative impact of these developments: "The autonomous vehicle revolution has arrived, and automotive will be one of the largest AI and robotics industries. NVIDIA is bringing two decades of automotive computing, safety expertise, and its CUDA AV platform to transform the multitrillion-dollar auto industry."

NVIDIA offers a suite of core computing systems and AI software essential for end-to-end autonomous vehicle development:

• NVIDIA DRIVE AGX: An in-vehicle computer that serves as the central processing unit for autonomous functionalities.
• NVIDIA DGX: A platform that processes data from vehicle fleets and trains AI models, facilitatig continuous learning and improvement.
• NVIDIA Omniverse and NVIDIA Cosmos on OVX Systems: These platforms enable testing and validation of self-driving systems through simulation, ensuring safety and reliability before real-world deployment.

Sahil Mohan Gupta

BW Reporters Sahil is an experienced tech and auto journalist with more than 15 years in the field. He has played a pivotal role in launching major tech platforms in India across TV, print, and web. As the Tech and Auto Editor at BW Businessworld, he covers consumer technology and automotive sectors through reviews, reports, interviews, and analyses. Readers can anticipate insightful, witty, and deeply analytical content with a focus on the end user. In his leisure time, he enjoys music, particularly stone cold blues and progressive rock from the 60s.